Final score appears once the report loads.
- Open Graph— / 40
- Core SEO— / 25
- Twitter Card— / 20
- Image validation— / 15
apple.com
Solid, with gaps worth closing
Score 82 out of 100 across 50 pages
Previews
The same tags as each platform renders them. Built from the page you entered, not from every page in the scan.
apple.com
Apple
Introducing the iPhone Duo. Plus new iPhone 18 Pro, Apple Watch Series 12, Apple Watch Ultra 4, and AirPods 5.
Open Graph
The tags every platform reads first when it builds a link preview.
- 12 / 50 pages clean
og:title
Partial · Make your og:title between 30 and 60 characters.
- 47 / 50 pages clean
og:description
Partial · Make your og:description between 55 and 200 characters.
Core SEO
The tags a search engine and a crawler need before anything else.
- 19 / 50 pages clean
title
Partial · Adjust your title tag length to be between 30 and 60 characters.
- 47 / 50 pages clean
canonical
Partial · The canonical tag should point to the primary URL of this page.
- 48 / 50 pages clean
description
Partial · Keep meta description between 50 and 160 characters for search snippets.
Twitter Card
The tags X and a few others prefer over the Open Graph ones.
- 0 / 50 pages clean
twitter:title
Partial · <meta name="twitter:title" content="Your Page Title" />
- 0 / 50 pages clean
twitter:description
Partial · <meta name="twitter:description" content="Your page description." />
- 0 / 50 pages clean
twitter:image
Partial · <meta name="twitter:image" content="https://example.com/og-image.png" />
- 45 / 50 pages clean
twitter:card
Partial · <meta name="twitter:card" content="summary_large_image" />
- 45 / 50 pages clean
twitter:site
Partial · <meta name="twitter:site" content="@yourusername" />
Image validation
Whether the image a preview is built from can be fetched, and is large enough to use.
Nothing to fix
50 / 50 pages clean
How these pages were found
A line runs from a page to the pages it linked to. Anything the sitemap listed instead sits under the nearest page above it.
50 pages50 listed in the sitemap
Pages
All 50 pages that were scanned, lowest score first.
- / (opens in new tab)74/100
7 tags to fix · og:title, twitter:card, twitter:title, twitter:description, twitter:image, twitter:site, title
- /airpods-5/compare/ (opens in new tab)74/100
7 tags to fix · og:title, twitter:card, twitter:title, twitter:description, twitter:image, twitter:site, canonical
- /airpods/compare/ (opens in new tab)76/100
6 tags to fix · og:title, twitter:card, twitter:title, twitter:description, twitter:image, twitter:site
- /airpods-max/compare/ (opens in new tab)78/100
6 tags to fix · twitter:card, twitter:title, twitter:description, twitter:image, twitter:site, canonical
- /airpods-pro/compare/ (opens in new tab)78/100
6 tags to fix · twitter:card, twitter:title, twitter:description, twitter:image, twitter:site, canonical
- /airtag/ (opens in new tab)79/100
6 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title, description
- /accessibility/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /airplay/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /airpods-5/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /airpods-5/specs/ (opens in new tab)81/100
5 tags to fix · og:description, twitter:title, twitter:description, twitter:image, description
- /airpods-max/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /airpods-pro/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /airpods-pro/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /airpods-pro/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /airpods/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /app-store/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /apple-arcade/ (opens in new tab)81/100
5 tags to fix · og:title, twitter:title, twitter:description, twitter:image, title
- /accessibility/features/ (opens in new tab)83/100
4 tags to fix · og:title, twitter:title, twitter:description, twitter:image
- /accessibility/features/ (opens in new tab)83/100
4 tags to fix · og:title, twitter:title, twitter:description, twitter:image
- /accessibility/features/ (opens in new tab)83/100
4 tags to fix · og:title, twitter:title, twitter:description, twitter:image
- /accessibility/features/ (opens in new tab)83/100
4 tags to fix · og:title, twitter:title, twitter:description, twitter:image
- /accessibility/features/ (opens in new tab)83/100
4 tags to fix · og:title, twitter:title, twitter:description, twitter:image
- /airpods-max/specs/ (opens in new tab)83/100
4 tags to fix · og:description, twitter:title, twitter:description, twitter:image
- /airpods-pro/specs/ (opens in new tab)83/100
4 tags to fix · og:description, twitter:title, twitter:description, twitter:image
- /50-years-of-thinking-different/ (opens in new tab)87/100
3 tags to fix · twitter:title, twitter:description, twitter:image
- /accessibility/assistive-technologies/ (opens in new tab)87/100
3 tags to fix · twitter:title, twitter:description, twitter:image
- /accessibility/designed-for-students/ (opens in new tab)87/100
3 tags to fix · twitter:title, twitter:description, twitter:image
- /accessibility/labels/ (opens in new tab)87/100
3 tags to fix · twitter:title, twitter:description, twitter:image
- /airpods-pro/feature-availability/ (opens in new tab)87/100
3 tags to fix · twitter:title, twitter:description, twitter:image
- /airpods-pro/hearing-health/ (opens in new tab)87/100
3 tags to fix · twitter:title, twitter:description, twitter:image
- /app-store/developing-for-the-app-store/ (opens in new tab)87/100
3 tags to fix · twitter:title, twitter:description, twitter:image
General
What the page says about itself, before any platform-specific tag.
- title
- Apple
- description
- Introducing the iPhone Duo. Plus new iPhone 18 Pro, Apple Watch Series 12, Apple Watch Ultra 4, and AirPods 5.
- author
- Not set
- viewport
- width=device-width, initial-scale=1, viewport-fit=cover
- robots
- Not set
- application-name
- Not set
- keywords
- Not set
- generator
- Not set
- theme-color
- Not set
Open Graph tags
The tags every platform reads first when it builds a preview.
- og:title
- Apple
- og:description
- Introducing the iPhone Duo. Plus new iPhone 18 Pro, Apple Watch Series 12, Apple Watch Ultra 4, and AirPods 5.
- og:image
https://www.apple.com/ac/structured-data/images/open_graph_logo.png?202609042047 (opens in new tab)- og:type
- website
- og:site_name
- Apple
- og:locale
- en_US
- og:image:width
- Not set
- og:image:height
- Not set
Twitter Card tags
Read by X in preference to the Open Graph tags above.
- twitter:card
- Not set
- twitter:title
- Not set
- twitter:description
- Not set
- twitter:image
- Not set
- twitter:site
- Not set
- twitter:creator
- Not set